Hugh’s Chicken Run…

Hi all! Just in to the New Year and (if you live in the UK) we’re already off to a great start on TV. Channel 4 has started a great series of programs called “The Big Food Fight” aimed at heightening awareness of where our food actually comes from. Already half way through is Hugh’s Chicken Run, soon to be followed by Jamie’s Fowl Dinners and much more. If I sound like I’m advertising, then I’m not – I’m just passionate about what I eat!

Anyway, along came an email yesterday from the River Cottage team (which I’m not affiliated with, I should point out), and I thought I’d share with all of you who haven’t already seen it.

Don’t stop reading here – more below the image (which you can click to sign up).

Chicken Out!

Dear Friend of River Cottage,

Here’s a quick reminder that our new River Cottage series, Hugh’s Chicken Run starts tonight (Monday 7th Jan) at 9pm. We are really excited over the next three days that we can really drive this campaign hard.

So far, we’ve got over 19,000 sign-ups before the show has even aired, so it’ll be great to see how far we can push this. We’ve got loads of celebrity support too including Rosie Boycott, Jamie Oliver, Bill Oddie, Jonathan Ross and even the Chickens of Aardman Animations Chicken Run’! Who are all helping to spread the campaign to the widest possible audience. A full list can be seen here.

You may well also of seen plenty of press activity too, with major pieces in the Independent, Sunday Times and Saturday Mail. The RSPCA and Compassion In World Farming have all made their own direct pleas to get this top of the publics new years wish list.

But there’s still more you can help us with, if you’ve not already, please help…

1. Sign Up! Please.

2. Send the campaign to all your friends, family and colleagues – get them to sign up and get them to pass it on to their address list too

You can do that easily by either forwarding this mail or go to our send to a friend feature.

3. Display our campaign banner(s) and pledgometer’ on your website, facebook pages or blogs, or hassle website owners to do so, or tell us where we should be putting them – the pledgometers are all linked together so they will all count into the same total, the more running the better!

Please see here for details of how to add the bannners to your site. Website suggestions to

4. Ask your local free-range poultry supplier to display one of our posters – available here and upload your free-range supplier to the list at

email river cottage

For full show details please here.

Once again, many thanks, we hope you enjoy the shows

Hugh and the River Cottage Team.